News
Regenersis launches FONEBAK.com allowing consumers to sell their phones for cash, and donate some or all of the proceeds to one of the UK's best loved charities – BBC Children in Need
EUROPE'S LARGEST MOBILE PHONE RECYCLER LAUNCHES EASY ONLINE TRADE-IN SITE BENEFITING CONSUMERS AND CHARITY
Regenersis launches FONEBAK.com allowing consumers to sell their phones for cash, and donate some or all of the proceeds to one of the UK's best loved charities – BBC Children in Need
5 October 2009. Regenersis, Europe’s largest mobile phone recycler, has teamed for the fifth year with BBC Children in Need to collect unwanted mobile phones for recycling and offering eco-conscious consumers the opportunity to donate to the charity via a new Web site – FONEBAK.COM (www.FONEBAK.com).
Regenersis has raised more than £1 million for BBC Children in Need since 2005, but this year will be different, as the new Web site will offer consumers an easier way to donate to the charity with their old mobile phones. FONEBAK.COM allows consumers to send in their mobile phones via freepost and decide how much they want to donate to the charity - from 10p to 100% of the value of the handset.
"Although we have raised over £1million for BBC Children in Need since 2005, we are hoping to increase that amount substantially by offering this new online solution”, said Mark Franklin, Managing Director of Regenersis and FONEBAK.com. “With so many online sites, we want consumers to have a safe and trusted place to sell their handset, with the opportunity to donate to one of the UK's best-loved charities."
With more than 15 million mobile phones replaced every year and an estimated 90 million sitting in drawers and toy boxes across the country, FONEBAK.com is an easy way to raise money for your self and for charity.
Unlike other online mobile phone recycling sites, FONEBAK.com delivers the same benefits to consumers that networks like Vodafone, Orange and O2 have enjoyed for years – full data clearance on every handset received offering full identity protection; rigorous testing and refurbishment of all products to ensure they are fit for reuse in developing countries; and a zero landfill policy. FONEBAK.COM offers this is all with prices comparable to other online sites assuring eco-conscious consumers that the environment is protected as well as their identity. (In December 2008, Regenersis studied a random sample of 2000 handsets and found that 99% of handsets received contained some sort of personal data.)
Phones sent in to FONEBAK.com are processed and functional refurbished handsets are sent to developing countries to improve their communications. Phones that are not suitable for re-use will be sent for recycling ensuring that nothing ends up in landfill.
Visitors to the site can see how much has been raised by looking at the counter. Fundraisers (i.e. schools, communities and businesses) can collect quantities of handsets and FONEBAK will send out a courier to collect them free of charge. The BBC Children in Need team have also produced a poster which can be downloaded from bbc.co.uk/Pudsey or from the FONEBAK.com website.
-ENDS-
To find out more, visit http://www.fonebak.com.
About Fonebak
Fonebak is the online brand of Regenersis (AIM: RGS). Founded in 2002 as the world's first mobile phone recycling scheme endorsed by the UK Government and every network operator, we work closely with leading brands like Vodafone, Orange, O2, H3G, and hundreds more to encourage mobile phone reuse and recycling.
Since 2002, we have handled over 18 million mobile phones for reuse and recycling. Regenersis is the only company in the UK to hold the four key licenses from the Environment Agency to ensure compliance with all environmental legislation. We also produce an annual EMAS verified Environmental Statement, which demonstrates our environmental commitment and capabilities along with the steps being taken to further minimise impact on the environment.
With a commitment to corporate responsibility and environmental excellence being our core, we have received numerous awards for marketplace innovation, environmental excellence and responsible business practice, including the prestigious Queen's Award for Export, and awards from Business in the Community (of which HRH Prince Charles is President).
About Regenersis
Regenersis is a leading provider of after sales product support services to many of the world's premier technology brands, like Apple, Nokia, Samsung, LG, Toshiba, Virgin Media and many more. If a product fails we will fix it, if the product is no longer in use we will find a new market for it and if it is beyond use we will recycle it safely and responsibly.
To the year ending 30 June 2009, the company reported revenue of almost £100m. Regenersis is listed on the London Stock exchange. For more information about Regenersis, visit www.regenersis.com
About BBC Children in Need
BBC Children in Need's mission is to make a positive change to the lives of disadvantaged children and young people across the UK. Their vision is a society where each and every child and young person is supported to realise their potential.
In 2008 the BBC Children in Need Appeal raised over £37 million and for every penny you gave the charity, a penny will go towards projects helping disadvantaged children and young people in the UK. They are able to make this promise because the charity uses its investment income and Gift Aid to cover all running costs. Every year, thanks to public donations and the amazing efforts of fundraisers, schools, businesses and our corporate partners, they are able to provide support to thousands of youngsters aged 18 and under.
Thus support is provided in the form of grants to organisations working with children who may have experienced mental, physical or sensory disabilities; behavioural or psychological disorders; are living in poverty or situations of deprivation; or suffering through distress, abuse or neglect.
